Does no contact work?

It is fair to ask if the no contact rule works. After all, we are told communication is essential for good relations. It is good to talk, right?

Yet, everyone tells you not contacting your ex is effective and the first thing to do following a breakup.

And I give the same advice in most cases, too (with caveats.)

So how does ignoring your ex help? And when does no contact become ineffective? And can it really ruin your chances?

Put it this way:

The no contact rule works in satisfying the “good for you” reasons for doing it in the first place, but not necessarily the “good for getting your ex back” reason.

And so, whether you are following the no contact rule now or are considering it, it’s good to question if it will work for you in the way you really want it to.

In fact, it will be helpful to understand:

  1. How The No Contact Rule Became So Popular;
  2. When No Contact Does Not Work

Because knowing how the no contact rule became popular will show you why it is not always the right move to make (and in turn explains when no contact does not work!)

Read on, and I will explain.

How the no contact rule became so popular

Once you understand how the no contact rule became popular, you will see its shortcomings.

Here’s a short parable to explain the phenomena:

A newlywed husband and wife are preparing a pot roast for Easter.

Before placing it into the oven, the wife proceeds to cut off the ends of each side of the meat.

Her husband, looking puzzled… asks, “why are you cutting off the ends of the meat, sweetheart?”

With a smile, his wife explains this is precisely what her mother does.

And with that, the rest of their day goes according to plan. Husband and wife asleep. Bellies full.

The following week, the husband is talking to his new mother-in-law. He is unsure what to talk about. But out of nowhere, he remembers the pot roast they had last week, and so asks —

“Erm, could you tell me why you cut off the ends of the pot roast?”

With a short pause, the mother replies —

“Because that is how my mum does it. And I never thought to ask why…”

The husband perplexed, smiles, and the conversation changes direction.

Now… as luck would have it, his wife’s grandma is still alive…

So after a few weeks, he finally asks his wife to pick up the phone and ask her grandma about her pot roast “cooking method” —

“Hi, Grandma! I have a question for you:

WHY do you cut off the ends of the meat, before putting the pot roast in the oven?..”

There’s a pause, and then…

Her Grandma chuckles. And, her reply is clear and to the point —

“Because my dear, in my day we had very small ovens. And so even a small pot roast would not fit. So we’d cut off the ends!”


And with that, the mystery was solved…

[The End]


What if the reason everyone tells you to go no contact on your ex was that many years ago a “grandma” said so?

And everyone copied her?

Until one day her advice became a “rule” which no one dares to question.

Maybe the no contact rule will work just fine for you.

But you must be ready for the times when it can backfire.

Otherwise, instead of being aware and prepared to adapt the rules to suit (for best results)…

You could ruin your chances with your ex.

Look, it is no mystery why people like to parrot the same advice.

For one, humans don’t like to think if they can help it 🙂 We are designed to follow the path of least resistance.

And I assure you this is happening here.

And this is why most breakup advice tells you the same thing:

  1. You’re told to go no contact;
  2. To do no contact for 30 days;
  3. And NEVER contact your ex during this time

Did you notice that?

It is uncanny.

And it reminds me it is smart to question the reason-why behind what we do.

Because CONTEXT is everything.

If we blindly copy “the way it’s always been done” like drones, then we may miss something important.

When no contact does not work

Does no contact work? It appears that way based on popular opinion. But, what about FOR YOU? And what if it didn’t?

What if it works, but only after you tweak the instructions to fit your situation?


The pot roast cooks fine, whether the ends are cut off or not. What matters more is how it is cooked, not whether the ends are removed. Unless the situation calls for it (a small oven.)

And, the same is true for whether no contact works or not (meaning: how it is done, not whether it IS done or not…)

After mentoring thousands of men and women the world over, I found many situations required a tweak or two. Pure no contact was not optimal!

The no contact rule works and does the job mostly. But, it can backfire. And it will if we are not thinking about what we are doing. And so, we must use our brains rather than blindly following a rule without concern.

This is why there is…

A risk with following strict no contact which I warn my clients about.

The truth is there are caveats to be aware of when following the no contact rule.

In particular… there is one gotcha frightfully few speak of, which squanders the benefits of no contact.

And, while it would be a bit strong to say IT is a secret —IN TRUTH— I do not see this particular risk explained out there (shrug.)

So, I have written a short article to reveal it.

I did this for my Ex-Communication Daily subscribers (who get uncommon tips…)

And now I would like to share it with you, too.

So, if you want to know what this risk is so you won’t ruin your chances during no contact?

Keep reading!

The Danger of NC Revealed:

It’s good to be sharing this with you.

OK — to demonstrate the risk…

Let’s role-play for a second. Below, I give the super-short story of “Dave and Lisa” — feel free to swap their names and gender to suit:

So Dave reads for the 10th time the power of the No Contact rule and decides to commit.

Five days later, Lisa pings his phone, asking how he is.

“Great,” thinks Dave…

“It’s working!”

And just as the articles instruct him, he ignores her.



Fast forward to day 30, Dave finally completes NC and sends Lisa a “happy memory” text.

And he waits…

And he waits some more…..






Uh oh. Lisa isn’t playing. And Dave is now 30 days away from Lisa time-wise and has no clue what’s going on.

Good job, NC rule!

OK —

Now here’s what happened from Lisa’s perspective:

Day 5: “I wonder how Dave is doing.. I think I’ll text him.”

[Receives nothing back..]

Lisa’s brain: “wow, what a child. He probably is following that lame ‘NC rule’ and thinks he can make me miss him or feel I’m missing out..”

“Well, two can play that game!”

(Uh oh, Dave!)

The end.

Hopefully, you now see the risk of rigidly following the often parroted “No Contact Rule.”

Maybe it isn’t so smart to copy what everyone tells you to do?


The problem with NC is that… while it IS a good move for PLENTY of good reasons…

I’ve noticed too much emphasis is made about never contacting your ex for any reason whatsoever.

(During NC.)

And listen…

I almost give the same advice myself in my private membership program, Breakup Dojo (with caveats — important ones.)

But what I’ve found?

There really IS a RISK with how most people do NC (and it is a risk that is entirely unnecessary and completely avoidable.)

And that risk is:

You could quickly APPEAR petty, small-minded, or even rude to your ex if they contact you and you BLANK them.

Make sense?

Worse — if your ex thinks you are doing no contact as some “tactic” to “get back at me” with the ultimate goal of winning them back then you’ve really screwed up.

You must NOT let your ex perceive your actions in this way. Does that make sense?


No one likes being played or manipulated.

And so, it doesn’t take a genius to see how should your ex perceive you in such a negative frame, you would only be making your position weaker.


So my advice is simple…

IF your ex contacts you during NC?

Don’t ignore that GESTURE.

Yes.. that means “breaking” NC. Yes… that means replying.

And on that?

The goal here is to acknowledge them. Not to have a deep conversation…

So don’t talk about what went wrong with the relationship, or what you’ll do different “next time” (etc..) because THAT would be a mistake.

The point is, we must not give your ex ammo to use against you.

It’s tricky business this…


Keep it brief.

Can the no contact rule backfire?

As you now know, yes. No contact works but not always and, it must be said, not without risks.

To repeat —

The main risk is people going out of their way to NOT contact their ex when there are situations where doing that risks painting them as a “jerk” or similar.

You don’t want to do that. It is not going to help you.

(There are exceptions, provisos, and a bunch of conditions a-plenty to consider of course, making NC a potential minefield to navigate.)

🙋‍♂️ Oh, and just one more thing:

Is your ex thinking about you and having second thoughts? 👀

How about I give you three strong signs your ex is having second thoughts and wants you back?

Up to you 🤷‍♂️

If you want to know more…


My girlfriend and I broke up last week. I followed your instructions and we are back together — Erick Nelson

About the author: Michael Fulmer is a breakup consultant and relationship coach. He publishes the Ex-Communication newsletter to inboxes all over the world. He also runs the Breakup Dojo, where he teaches you to make the right moves and outwit your ex’s negative feelings. Michael has been repairing breakups since 2011. Working alone, no fancy suits, shooting videos or posting fake smiling photos. You won’t find Michael featured on Youtube (for now…)